Greene King has now raised £7m for its national charity partner Macmillan Cancer Support.
The impressive figure comes seven years into the partnership, with £2m raised in the last year alone.
All the raised funds go towards helping Macmillan nurses and professionals provide vital physical, financial and emotional support for people living with cancer across the UK.
Greene King team members have raised funds for the charity through a diverse mix of challenges and events. These have ranged from physical challenges, such as the 400-mile Ultimate Brewery Bike Tour and Kilimanjaro treks, to community-based events like family fun days and music festivals. ‘Macmillan May’, the company’s annual fundraising event, raised over £711,000 in 2019 alone.
Customers of Greene King have also played a fundamental part in helping to raise money. Some have raised over £700,000 through purchasing desserts with a contribution to Macmillan. Small individual donations made at the point of purchase through Pennies, the digital charity box, have also added to the total, raising £679,824 in its first year.