Stonegate launches Serving With Pride campaign

Stonegate has introduced its ‘Serving With Pride’ campaign, coinciding with Pride Month.

The UK’s largest pub and bar operator has introduced its 'Serving With Pride' campaign, coinciding with Pride Month, which launched on 1 June.

Stonegate Group says the campaign highlights its commitment to inclusivity, with the business transforming all of its venues into hubs of celebration and unity throughout Pride Month and beyond.

Serving with Pride aims to ensure spaces are safe and welcoming for everyone, allowing guests and teams to express their true selves without fear of prejudice.

To mark the occasion, Stonegate venues are offering a range of Pride-themed drinks, both alcoholic and non-alcoholic. For every sponsored drink sold during the campaign, 10p will be donated to Stonewall Housing, funding essential services like housing advice, advocacy and specialised support.

"Here at Stonegate Group, our mission is to bring people together," says David McDowall, Stonegate Group CEO. "We are truly proud to support the LGBTQIA+ community and to be able to bring them together in our venues during Pride and beyond. Our month-long Serving with Pride campaign reflects our ongoing commitment to inclusivity and our dedication to providing safe, welcoming venues for everyone to enjoy."

Pride in a Box

All managed Stonegate sites have received a 'Pride in a Box' kit, containing window stickers, flags, bunting, badges, garnish flags, posters and menu table talkers. A permanent Serving with Pride window sticker will also be displayed at all Stonegate venues, symbolising its lasting commitment to inclusivity.

Stonegate Group is the largest pub company in the UK. Its portfolio is comprised of over 4,500 sites, split across managed, operator-led and leased and tenanted businesses. 

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