Alchemist promotes to facilitate growth

The Alchemist is looking to continue its growth trajectory for its UK business.

The Alchemist is looking to continue its growth trajectory for its UK business following the internal appointments of two key roles.

David Oxtoby has been promoted to director of operations and will now oversee the UK estate, leading a team of operations managers to deliver each site's performance.

Previously operations manager and regional operations director, Oxtoby has been with The Alchemist group for 10 years. He will be taking responsibility for venue operations across the UK as the brand moves forward with its next phase of growth.

Elsewhere, Michelle Gandy has been promoted to director of finance and will continue to work with CFO Vic Stewart, managing all aspects of finance across the wider company. Gandy has worked for the brand since its inception in 2010.

"We’re looking forward to a big year for The Alchemist, with the launch of our first international venue in Berlin now confirmed for the May bank holiday weekend," says Simon Potts, CEO of The Alchemist. "Germany is a very exciting development for us – the start of a new adventure for our city brand, with excellent opportunity for growth over the next few years. We’ve also begun some initial work on exploring opportunities in the US and the Emirates.

"Following our takeover project in Singapore last year, we’re confident in the brand’s ability to resonate with an international audience. Of course, future expansion is contingent on the continued performance of our UK business; we’re very happy to recognise and secure the services of David and Michelle, both of whom have been involved with the company since its inception in 2010. The dedication to quality, passion for their teams and rigour they have shown in their respective roles has provided us with great platform for success over the years and it fantastic for us to have to that ongoing commitment to the future success of The Alchemist."

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